From optimistic startups finding their feet in the crypto world to established blockchain brands with vast audiences, every project needs marketing support.
Knowing which crypto marketing agencies you can trust to deliver the goods is tricky. However, the following five outfits are well-known for getting results, taking care of clients, and being dynamic in this rapidly changing industry.
Cointraffic
Cointraffic is the leading crypto and Bitcoin advertising network - an essential part of the blockchain marketing ecosystem. The platform helps publishers monetize their crypto-related websites through precise ad targeting. Their well-known clients, such as KuCoin and BitPanda, benefit from the extraordinary reach of their ads, seen over 800 million times per month.
Over 600 leading crypto content publishers are leveraging Cointraffic to place quality crypto ads and sponsored press releases on their websites in exchange for relevant content and generous payments that you can withdraw whenever. For website visitors, seeing crypto ads on crypto-related websites creates a positive association with advertised brands.
Content publishers are assigned personal account managers by Cointraffic, ensuring strategically placed adverts in the best income-generating positions. Advertisers find the cost-per-mille (CPM) ad network incredibly valuable because they know from the start that content publishers are crypto industry-specific, fairly compensated, and given professional guidance. Crypto projects can choose which publishing partners they work with, improving their marketing campaign’s efficacy.
Editorial support is also available for clients launching press releases. Cointraffic has a copywriting and proofreading team to improve content quality and impact, driving improved campaign results with publishers such as CoinGecko, CoinCodex, and CryptoGlobe.
Naughty Marketing
Naughty Marketing stands out as a web3 agency that specializes in spearheading cutting-edge marketing strategies, particularly in performance marketing, IDO marketing, and NFTs. Their approach revolves around real-time analysis and optimization of the marketing funnel, leveraging AI to drive exceptional results.
One of the agency's key features is its commitment to customized marketing solutions tailored to the unique needs and goals of each client.
Naughty Marketing has established significant partnerships with industry giants such as Binance, OKX, and other projects like BitsGap, IQ Protocol, Minteres, CoinMedia, Parsiq, and GamePadBot.
Their proficiency in IDO marketing, specifically, emphasizes the essential elements for successful Initial DEX Offerings, contributing to the launch and promotion of cryptocurrencies and digital assets. In the arena of web 3.0 marketing, they demonstrate a deep understanding of blockchain technology, decentralized finance (DeFi), and non-fungible tokens (NFTs), harnessing these insights to drive impactful marketing campaigns.
Overall, Naughty Marketing's expertise and innovative approach position them as a valuable asset to both entry-level and seasoned investors, as well as businesses seeking to navigate the complexities of digital assets and blockchain technology.
Coinbound
Marketing agency Coinbound is adept at creating comprehensive crypto marketing campaigns to attract engaged investors and curious new audiences. The experienced team creates custom campaigns using a mixture of PPC, paid ads, link building, lead generation, exchange listing services, branding support, executive ghostwriting, and more.
Coinbound’s impressive work has already seen it win the “Best Overall Crypto Marketing Agency, 2024” award from CoinCodex, and the “Top Web3 Marketing Agency, 2024” award from DappRadar. They’re a real standout crypto marketing firm that can boast MetaMask, Litecoin, Immutable, Cosmos, Consensys, Tron, and eToro among its portfolio of clients. New clients will need to be at the top of their game to work with Coinbound.
GELO³
GELO³ is an emerging Web3 growth agency focusing on DeFi, DePIN, and Web3 Gaming. The team leverages modern marketing tools and strategies to run comprehensive digital campaigns that tap into current trends in innovation-driven crypto niches.
The range of acceleration, growth, and visibility services GELO³ offers includes SEO, community management, paid advertising, marketing strategy curation, and web design and development. The agency mantra is to deliver a unique and tailored campaign every time, avoiding stale cookie-cutter strategies.
GELO³’s team of Web3 natives have been in the industry since its early days, working with some of the biggest brands, projects, and agencies there are. Big things are to be expected of this rapidly growing crypto marketing agency.
MarketAcross
MarketAcross may be the most well-known name on this list, having excelled for over a decade at blockchain PR. The Tel Aviv-based agency has honed in on building online presences through public relations, advanced thought leadership content, and managing reputations for enormous clients.
Their star-studded portfolio includes Binance, Cardano, Crypto.com, Polygon, MultiversX, Simplex, EOS, and more. As well as the leading services - PR, content, and reputation management - MarketAcross offers SEO, content distribution, messaging strategy, and more. To work with MarketAcross, you will need to be a tier-1 crypto project with a huge budget.
Lunar Strategy
Last, but not least, the renowned Swedish crypto marketing agency - Lunar Strategy. The company deserves its flowers for successful, experimental, and memorable campaigns with clients like Polkadot, Internet Computer, Oasis Network, and many more.
Uniquely, Lunar Strategy funds their own research to help educate clients and make them more informed about the pace of innovation in crypto, giving them an advantage over competitors. Their primary services are community building and management, crypto influencer marketing, PPC, PR, and SMM.
The Best Crypto Marketing Agencies 2024
This listicle presents five of the best crypto marketing agencies in 2024, but in truth, so many agencies are working diligently to help the space recover, welcome new investment, and drive engagement. Agencies deserve a lot of credit for helping crypto navigate out of its winter and into a new time of prosperity.